Fort Myers Web Design,Logo Design Naples,Internet Marketing, SEO

May 1, 2008

RSS Awareness Day - May 1st 2008

Rssday.org are trying to build awareness of RSS technology and I am adding my support to the project. Many of us in the web design, graphic design and internet marketing business use RSS technology every day. It is important that our industries try to promote it and get it in front of all general internet users.

Q: What is RSS, and what are RSS feeds I keep hearing about?A. Wikipedia explains RSS feeds as:"RSS is a family of Web feed formats used to publish frequently updated content such as blog entries, news headlines, and podcasts.[2] An RSS document (which is called a "feed" or "web feed"[3] or "channel") contains either a summary of content from an associated web site or the full text. RSS makes it possible for people to keep up with web sites in an automated manner that can be piped into special programs or filtered displays.[3]RSS content can be read using software called an "RSS reader", "feed reader" or an "aggregator", which can be web-based or desktop-based. The user subscribes to a feed by entering the feed's link into the reader or by clicking an RSS icon in a browser that initiates the subscription process. The RSS reader checks the user's subscribed feeds regularly for new content, downloading any updates that it finds and provides a user interface to monitor and read the feeds.

The initials "RSS" are used to refer to the following formats:

Really Simple Syndication (RSS 2.0) RDF Site Summary (RSS 1.0 and RSS 0.90) Rich Site Summary (RSS 0.91). RSS formats are specified using XML, a generic specification for the creation of data formats. Although RSS formats have evolved since March 1999,[4] the RSS icon ("") first gained widespread use in 2005/2006. "

source: http://en.wikipedia.org/wiki/RSS_(file_format)

Labels: rss day

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Apr 27, 2008

One Week After 301 Re-directs

One week ago, we made the official switch from Aurora Web Technology to Brian Joseph Studios.

Google came by awebtech.com a few times to find 301 re-directs on all pages of the website, leading the user to a corresponding page on BrianJosephStudios.com

After careful preparation for the switch, one week later, Googlebot is starting to figure it all out. At the time of tpying this post, brianjosephstudios.com is the number 1 result on Google for "Aurora Web Technology".

So, what does this mean? Well, it means that the Googlebot has figured out that not only has awebtech.com switched over to brianjosephstudios.com, but important words, names and phrases have also made the switch. The words "Aurora Web Technology" do not feature on BrianJosephStudios.com more than 3 or 4 times. So, evidence shows that Google now knows that old phrases that showed awebtech.com in a search results page, should now apply to brianjosephstudios.com

Googlebot hasn't fully figured this out yet though, as we are still not ranked number 2 and number 3 as we were for awebtech.com for our targeted keywords. We have seen an increase in our rankings however since the initial drop off when the switch first took place.

We will continue to monitor our rankings and the log files to make sure Googlebot understands exactly what is going on here and to get our site ranked number 1 again. I think we still are number one for several of our targeted keywords though. :)

So, as a potential client, these posts will hopefully show you that we have an expert knowledge of search engine marketing and search engine optimization (SEO), and we are SEO leaders in the Fort Myers, Naples, Estero and Bonita Springs areas.

Labels: optimization, seo

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