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Apr 27, 2008

One Week After 301 Re-directs

One week ago, we made the official switch from Aurora Web Technology to Brian Joseph Studios.

Google came by awebtech.com a few times to find 301 re-directs on all pages of the website, leading the user to a corresponding page on BrianJosephStudios.com

After careful preparation for the switch, one week later, Googlebot is starting to figure it all out. At the time of tpying this post, brianjosephstudios.com is the number 1 result on Google for "Aurora Web Technology".


So, what does this mean? Well, it means that the Googlebot has figured out that not only has awebtech.com switched over to brianjosephstudios.com, but important words, names and phrases have also made the switch. The words "Aurora Web Technology" do not feature on BrianJosephStudios.com more than 3 or 4 times. So, evidence shows that Google now knows that old phrases that showed awebtech.com in a search results page, should now apply to brianjosephstudios.com

Googlebot hasn't fully figured this out yet though, as we are still not ranked number 2 and number 3 as we were for awebtech.com for our targeted keywords. We have seen an increase in our rankings however since the initial drop off when the switch first took place.

We will continue to monitor our rankings and the log files to make sure Googlebot understands exactly what is going on here and to get our site ranked number 1 again. I think we still are number one for several of our targeted keywords though. :)

So, as a potential client, these posts will hopefully show you that we have an expert knowledge of search engine marketing and search engine optimization (SEO), and we are SEO leaders in the Fort Myers, Naples, Estero and Bonita Springs areas.

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Apr 23, 2008

Google Ranking - After our 301 redirects

Well....the Big G (Google for those that are not internet nerds!), came by our old website, Awebtech.com, and found a whole bunch of 301 redirects all over the site sending users to our new website, BrianJosephStudios.com.

Awebtech.com has ranked firmly in the top 3 for all of our targetted keyword phrases, and we receive a large amount of traffic from search engines like Google, Yahoo, and MSN (Live).

So, for a while we had both websites up and finally we decided to make the full switch over to Brian Joseph Studios as our main company name. Here's where it gets messy!

On all pages on awebtech.com, we had to add a server side redirect to the corresponding pages on brianjosephstudios.com. For example, if we had a page : http://awebtech.com/web-design/ we had to add a redirect to a similar page on our new site...like this http://brianjosephstudios.com/web-design/ .

So, with every page on awebtech.com re-directing the user to brianjosephstudios.com, Google gets a little worried (temporarily) about both websites. This is due to the fact that spam websites, and black hat seo's will use re-directs of all kinds to spam the search engines, showing users something else.

301 re-directs are the correct way to transfer your site over to a new domain name. They are also widely acknowledged as the favored redirect method for all search engines.

The problem with it is though that Google knocks your new site down quite a bit for a short period of time, until it figures out what exactly is going on. So, right now, our website is not ranking as high as it did before all of this was implemented. However, we expect our rankings to come back within a week or two , and when they do, they will come back even stronger.

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